Sunday, October 11, 2009

China book design competition- little red man story



Out of the many book designs, this design catches my instant attention. Probably due to the very bright and bold use of colours, but not forgetting how the designer managed to bring out the essence of Chinese culture to the most.

Use of red and black, resembling a "chun lian" written during Chinese New year and also through the layout, it clearly shows the connection with the "Tong Shu" 通书 that our ancestors used to refer to; to choose dates for events and to solve daily life questions. Traditional paper cut craft is seen to portray the story of little red man. The use of elaborated Kangxi binding and vertical formats for the text further heighten the essence of chinese book design to its peak.

For more information, click here

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