‘PIG 05049′ by Dutch designer Christien Meindertsma, a book documenting the products made from a pig, won the Play category of the Index Awards, which were announced yesterday.
Name of a pig whom was tagged with number 05049, was raised on a Dutch farm. And this book took her 3 years to find out where did the pig go after death. The pig was made into products and related to bullets.
Many kids nowadays have the problem even to visualise the animals, like pigs or chicken. They may just appear like a drawn picture in their mind instead of a live animal.
This is almost like a reverse analogy of what is happening to our world and addressing the the number of by-products one pig can be made into.
The aim of this book is to raise the awareness of our environment. Knowing where our primary resources come from, and hopefully, cherish them as if they are the first and the last on earth.
Her pages consist of minimium text and she emphasize on the visual statement on each page. It is also interesting to note that the visuals in the book are of 1:1 actual scale. An exhibition was also put up to publicize the idea. All the products were placed physically in a supermarket cooling fridge.
Poor Mr Pig...but its a lucky chap to have such a massive record of its after life.
Watch this video on how she and her prof talks about the project.
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